Account of meetings

During the course of the project, our group have made it clear we need to meet consistently to produce the video and ancillaries. We organised this by using a spread sheet that all of us had access to during the task to decide when to meet up and the tasks we would set out to at the meeting. The spread sheet mentioned is shown below.

Editing the Music Video

The editing process has been long and tedious, but the video has begun to finally take shape. We have all of the sequence in order and transitions we believe to fit.

In order to achieve the best transitions and effects in the video, we ended up placing clips into 5 different video tracks across the video to be able to make the transitions flow.

The amount of effects we are able to use on Premiere Pro is huge and with that we have the freedom to pick and choose as we feel and that the chances of finding an effect which enhances the picture in the way that we want is high.






In addition to this, I have began requesting feedback on the current edit of the video from various people our group knows that also study media.



This was the current edit of the music video which we have shown people these were the responses we received:

We have taken this feedback on board, as well as asking for feedback from our teacher and fellow peers in order to produce the highest quality video.

One of the comments which we have had to upon was that the video included too many fades as transition and that the difference between characters emotions weren't always obvious. Through this we have some of the fades and testing out various effects to make the difference in characters emotion obvious, such as the Luma keying and reducing the brightness in the depressed characters shots and the use of colour changing, colour correction, enhancing the brightness and saturation and using sharpening effects on some shots to make the emotions of the happy character evident.

Amy Winehouse Case Study

In order to learn about the life of a star in the music industry, we conducted a case study on the singer Amy Winehouse. We produced a slideshow on the singer.

Amy winehouse case study from Wellsy0130

Creation of the CD Booklet and cover.

Our group has begun to design our booklet and cover for the CD. Max has done a lot, but all of our group has contributed to the creation of the CD cover and booklet.

We used Photoshop for the most part to get the detail of the CD cover correct, such as the squares and colours correctly shaped and match the photo that we originally took.

We began using various effects which Photoshop offers such as gradient changing, brightness altering, photo filtering, changing the colour curves of the image and many more. We did this to make sure that all the images had an effect on them to give them the slight sunset tint to each image in order to make the image look effective to the audience.

The content in the booklet was relatively similar to the artwork in the use of effects to make the image have a warm effect. In addition, the CD booklet content had to contain small text in order to fill all the vocals from one song on the page. We used a black stroke over the white text to make the white text readable.

We used Adobe Illustrator to size the booklet correctly on a template.

Copyright Request

We decided to email the management for Madeon in a hope that we are granted the rights to use the song in our music video. We are using the song for educational purposes and for non-profit purposes so we hope that they respond giving us the legal rights to use the song in this way.

Filming days 13/02 and 14/02

We filmed for both Saturday and Sunday in order to film the remaining shots to finish the music video. We filmed many shots of the happy character for our video as there was a lack of footage that we had of them. We needed about 1:30 of the video to fill, so we needed both days in order to fill the remaining gaps in the production. The shooting schedule for Saturday is here and for Sunday it is here.

Character profiles

In order to effectively convey the narrative of our music video, the characters had to be very well planned out. As we opted for a narrative which contrasted two different moods throughout, the characters had to be complete polar opposites in terms of emotion and dress sense.

Happy character:
This character is to be portrayed as the stereotypical teenager who's actions frequently suggest he hasn't a care in the world.
The emotions conveyed through actions and facial expressions will be viewed as being overall positive.
The miss en scene (especially costume) will be presented in the most positive way possible. For example, his attire will consist of bright colours and will make him appear quite smart and well put together. (The colour and lighting may also be changed during post production in order to convey this)

Sad character:
In contrast to the only other character in this production, this character subverts from the dominant stereotype and is portrayed as a much darker, more morbid person. The aim is to convey the message that unfortunate events have caused this character pain and he is try in to deal with it in whatever way possible.
Similarly, the facial expressions and mise en scene play key roles The portrayal of this character.
The costume will consist of darker and more depressing colours and will attempt to be similar clothes to that which is stereotypically worn by unsavoury characters.